I should be so lucky/ Better The Devil You Know

 In Kylie Minogue’s ‘I should be so lucky’ music video her style is typically 80s girl next door, you can tell she takes pride in her appearance but does not act older than she is. Her style at this point is very much in keeping from her character Charlene Robinson from ‘Neighbours’ who is most definitely the girl next door but is not afraid to break from the minority as she works in mechanics. This makes her a strong female role model for a young target audience showing them that it’s okay to be different. Even though both images show the girl next door Kylie in 'I Should Be So Lucky' is a lot more 'looked after', she takes a lot more pride in her appearance and is slightly more glamorous.

                                                 

In this music video the camera is focused on Kylie throughout the whole video. Most shots used are mid shots to close ups of Kylie, this show the audience it’s all about her and that she wants to be taken as a serious artist and show her new identity in the music industry. Throughout this music video the shots used also show off her apartment, which indicates to the audience how successful she is as we can see things like a baby grand piano a four post bed.  

In this video Kylie is represented as a young, responsible woman. She is seen is a tidy apartment, the furniture and décor shows the audience how successful she is. Kylie's style in the video is homely and down to earth, her hair and make-up  in some shots is styled in the same way as Charlene Robinson when she had her infamous wedding on ‘Neighbours’ which would appeal to fans of the soap.

Better The Devil You Know

Kylie is represented in a totally different way from "I should be so lucky". Kylie is shown off as a completely different person, in "I should be so lucky" she came across as this sweet girl next door, I "Better the devil you know she has a more fun grown up party girl look to her. 

She is a lot more exposed, she is wearing a white crop top and gold hot pants, complete opposite to what she was wearing in "I should be so lucky" Kylie is giving off the impression that she is trying to escape and change her star image, she has physically grown up and wants to grow as an artist too. I this music video Kylie is dancing a lot more compared to her older videos. She is acting a lot more seductive and sexy in her new videos, this could be because she want to attract an older audience as well as the young possible teenage audience from before. Though she has a sexy look in this music video (attracting older) it's still very fun and has a very active party vibe (attracting the young.) 

In some parts of the music video kylies star image is very similar to madonnas in "like a prayer." Kylie is Sen wearing the same black dress Madonna is wearing in her music video. The only difference is Kylies video is not considered offensive like Madonnas.